Digital Signage & Marketing Blog

As the saying goes, “the first impression is the last impression”. This is an important point to remember when you are shopping for a storefront sign for your business. Ideally, you should go for a sign that makes a good first impression. Different signage makers provide a wide range of storefront sign options. Whether you need A-boards or swing signs for promotional purposes, choosing the best types of storefront for your business is crucial.

Let us look as some of the best types of storefront signs that can leave a lasting impression on your clients.

1. Punched Metal Signs and Illuminated Channel Letters

Both punched metal signs and channel letters are pleasing to the eyes. Channel letters are suitable where the bold impression of your business logo or name is needed. They are usually opaque with lights placed behind them to illuminate the edges to create a kind of 3D effect. Punched metal signs also have a similar look, but use laser-cutting technology for a more elegant finish.

2. Awing Storefront Signs

Awning storefront signs are among the most popular business signage in urban areas due to their multipurpose design. While they are typically used as storefront signs, they also have the added advantage of providing shelter from rain and harsh sunlight. So, you will probably have people coming to look for shade underneath it and while they are at it, they will see the different products you have in your store and end up coming inside to buy something.

3. Fabric Signage

Fabric storefront signs are also very popular because they are easy to replace, durable and washable. Furthermore, you can have them shipped from anywhere and installing them doesn’t require any technical expertise. Fabric signs are not illuminated, but you can use external lights to make sure they stay visible to your clientele.

4. Glass Signage

If you are searching for a more cost-effect storefront signage option, then you can request a signage maker to print the storefront description on the glass walls of the store. The best implementation of this is where your business logo and a catchy phrase are printed in large fonts on the glass.

5. Plywood Swing Boards

Are you looking for a more old-school or vintage storefront signage? Plywood swing boards may be the perfect solution for you. They are easy to source but may require a little but more care when compared to other types of storefront signs as wood gets damaged by weather and harsh elements more easily. Coated/painted planks are more durable when properly maintained.

6. Illuminated Sign Boxes

An alternative to glass signage or wall signage is the use of A-boards and sign boxes. While both are effective options, we will focus on illuminated sign boxes because they glow at night. Illuminated sign boxes have a light source inside the signage that makes it visible at all times.

In conclusion, there are plenty of options to choose from when it comes to storefront signs. The best option for you will depend on your specific needs and preferences.

If you’re able to advertise through digital and LED signs you will generate more business than ever before. Signs are a good way to reach out to potential customers because they are made to show off what makes a business great without saying too much. Signs that are put together by professionals will always do well.

Digital signs contain various parts that need to be protected from the elements. If everything is uncovered then something like rain showers would short out the sign. The good news is that it’s not that difficult to get a sign put in place that will last as long as you want. If you’re not sure if a sign will be worth investing in, ask the service about the lifespan of it because that will help you to figure out if you need to change it out after a bit.

Make an effort to get someone to install the sign in the right way. You can’t just leave this up to someone that has no sign-related skills. If you want to know if they’re cut out for the job, ask them questions like how long it takes to put everything up. If they’re vague about it all the that means they are not sure so that’s not a good sign. Generally, professionals will know how to deal with everything in a short period of time. Always read up on companies through reviews so you can see what others thought of dealing with the service.

Graphic arts are something you must be sure to look into when you need a sign made. Don’t just try to design the sign without knowing too much about what you’re doing because that could waste your money in the end. Signs need to be professionally made if you want to get the best results out of them. Ask around when working with a sign company to see who they can hook you up with to make everything look its best. If you want to be sure it’s good before you display it then ask them if you can sign off on the completed sign before anything can be installed.

You can generally expect a digital sign to last as long as you want it to. LED signs are similar but they have their issues, too. The main problem you’re going to have with billboards of this type is people will start to ignore the signage after they pass by it a few times. To help with this you can have various signs cycled through for a while so that way it’s easier to reach out to people that may not want to see the same sign over and over.

Digital and LED signs can be tough to work with at first because there are so many options. You’re going to need to spend your time considering what a good company needs to provide to make your experience worth the money. What you learned here will help you get the right sign in place quickly.